500 low-calorie recipes in 10 minutes or less.

Be honest.

It's 7pm. You're tired.
What ends up on your plate?

Toast again.
A bowl of cereal.
Or whatever comes in a bag.

Not because you don't care.
Because you don't have an hour.

And the "quick" recipe you saved?
It took 45 minutes and every pan you own.

It's not your fault.

Most recipes aren't written
for the time you actually have.

Now look at this.

Every one of these
takes 10 minutes or less.

You don't need to cook faster.
You need dishes built for 10 minutes.

Fruit. Yogurt. Good bread. Greens.
Put together with a few small moves
that make it look like the photo.

So we put 21 of them
in one book.

The 10-Min Cookbook.

21 low-calorie dishes in 10 minutes or less.
Every one under 400 calories.
Calories on every single one.

And for the days you have more time,
the rest of the 250 recipes are there too:
breads, cakes, bakes and slow Sunday mains.

See this bowl?

5 minutes.
No blender.
You stir it with a spoon.

Breakfast in 10 minutes or less.

And this toast?

8 minutes.
260 calories.
Radishes in one neat row.

Cold drinks and sweet bowls.
Still 10 minutes or less.

Want a bigger lunch or dinner?
These bowls take 14 to 20 minutes.

And when you have a whole afternoon?
Cakes, cookies, breads and bakes.

8 min · ~330 kcal

7 min · ~340 kcal

5 min · ~260 kcal

8 min · ~390 kcal

8 min · ~260 kcal

10 min · ~280 kcal

5 min · ~370 kcal

4 min · ~110 kcal

8 min · ~400 kcal

5 min · ~230 kcal

10 min · ~290 kcal

10 min · ~230 kcal

5 min · ~390 kcal

8 min · ~330 kcal

7 min · ~340 kcal

5 min · ~260 kcal

8 min · ~390 kcal

8 min · ~260 kcal

10 min · ~280 kcal

5 min · ~370 kcal

4 min · ~110 kcal

8 min · ~400 kcal

5 min · ~230 kcal

10 min · ~290 kcal

10 min · ~230 kcal

5 min · ~390 kcal

Minutes and calories are the book's estimates per serving.

Why this book is different

Most cookbooks call a recipe "quick"
and hope you don't check the clock.

This one gives you the real time.
On every recipe.

Only have 10 minutes?
Filter by time in the app.
Pick one. Eat.

27 take 10 minutes or less.
21 of them are under 400 calories.
202 need no blender.

A few of the 27 then set in the fridge,
like overnight oats and chia jars.
Your part still takes 10 minutes.

Grams and US cups.
A supermarket swap
for anything unusual.

No chef skills.
No fancy kitchen.
Just food you're proud of.

And you get my app.

All 250 recipes in your pocket.
One tap puts any of them
on your shopping list.

9:41

Here's everything you get today

• The 10-Min Cookbook. The designed book: 250 recipes in 11 chapters, with 21 low-calorie dishes you can make in 10 minutes or less. For your phone, tablet or printer.
• The Bloomplate app. Every recipe, searchable, with favorites and a shopping list built from your recipes.
• The BLOOM Formula. The five moves that make a plate look like the photo.
• The Pretty Pantry. 30 ingredients, and a supermarket swap for each.
• The Fix It guide. Runny, grey, sunk or icy: the cause and the fix.
• Bloom Kitchen AI. Built into your app. It swaps what you don't have and answers from your book. Billed by use, usually cents.
• Yours to keep. One payment. No subscription.

How usage billing works

The regular price is...

$97

But right now,
it's a one-time payment
of just...

$17

One payment.
Yours to keep.

A pretty plate in 10 minutes.
On the nights you need it most.
Starting tonight.